Privacy Policy – Primitive Labs

Primitive Labs (“we”, “us”, or “our”) provides an AI-powered insights service that connects to wearable and fitness data sources to deliver personalized recovery, sleep, activity, and performance insights.

This Privacy Policy explains how we collect, use, and protect your information when you connect your wearable accounts to Primitive Labs.

1. Data We Access

When you choose to connect a wearable or fitness account (such as WHOOP, Garmin, Oura, Strava, Apple Health, or others), we may access the following types of data:

• Recovery and readiness data
• Sleep data
• Heart rate and heart rate variability (HRV)
• Activity and workout data
• Strain, effort, and performance metrics
• Related health and fitness metrics needed to provide insights

We only access the data necessary to deliver the service.

2. How We Use Your Data

We use your data solely to:

• Generate personalized insights about your recovery, sleep, and training
• Respond to your questions through our chatbot
• Show trends, summaries, and analysis
• Send optional notifications that you request

We do not sell, rent, or share your health and fitness data with third parties for advertising, marketing, or data brokering purposes.

3. Data Storage and Security

Your data is stored securely and is used only to provide the Primitive Labs service. We apply reasonable technical and organizational measures to protect your information against unauthorized access, loss, or misuse.

4. Data Retention

We retain your data only for as long as your account remains active or as needed to provide the service. You may request deletion of your data at any time.

5. Your Rights

You have the right to:

• Disconnect any wearable account at any time
• Request access to the data we hold about you
• Request correction or deletion of your data

To exercise these rights, contact us at the email below.

6. Not Medical Advice

Primitive Labs provides general performance and recovery insights only. It is not a medical device and does not provide medical advice, diagnosis, or treatment. Always consult a qualified healthcare professional for medical concerns.

7. Third-Party Services

When you connect a wearable provider, your data is also subject to that provider’s own privacy policy (for example, WHOOP, Garmin, Oura, etc.).

8. Contact Us

For any privacy-related questions or requests, please contact:

Email: privacy@primitivelabs.in

Primitive Labs
https://www.primitivelabs.in